Historic World Events / November / Robert McNamara becomes president of Ford Motor Company
Robert McNamara becomes president of Ford Motor Company

Robert McNamara becomes president of Ford Motor Company

On today in 1960, Robert McNamara becomes the president of the Ford Motor Company. He would contain the job for significantly less when compared to a month, going to Washington in December to become listed on President John F. Kennedy’s cabinet. McNamara served because the secretary of defense beneath Presidents Kennedy and Johnson until he resigned in 1968. That year, he became the president of the World Bank, employment he held till 1981.

At the finish of World War II, Ford was in tatters. Henry Ford was still in control, but he was getting old and senile furthermore increasingly, due to the fact no secret have been made by him of his pacifist, anti-Semitic and anti-union convictions, many people have been reluctant to accomplish business with him or even to get a single of his cars. The firm have been steadily losing funds due to the fact the currency markets crash of 1929, and by 1945 it had been losing about $9 million every month.

At GM and Chrysler, in comparison, company was booming. In order to catch up, in September 1945 Henry Ford’s wife and daughter-in-law presented older people man having an ultimatum: make 28-year-old Henry Ford II (the elder Ford’s grandson) the company’s president, or his mother would sell her controlling stake in the continuing business to the best bidder.

Left devoid of considerably decision, the elder Ford gave in and place his grandson in control. Right away, Ford II hired 10 “Whiz Kids,” such as for example McNamara, all straight from the Army Air Corps and all with trained in economics and statistics from areas like Harvard, Stanford, Berkeley and Princeton. These “Whiz Kids” were able to streamline the business and ensure it is profitable once again, in component by generating a sleek new search for Ford cars. The company’s ’49 coupe, using its “spinner” grille, slab sides and integrated fenders, was an instantaneous hit.

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In all, McNamara spent 14 years at Ford, before going to Washington, D.C., wherever he served under both Kennedy and President Lyndon Johnson. McNamara was a essential advisor to Kennedy throughout the Cuban Missile Crisis and is credited with employing his management expertise to assist the Pentagon function much more effectively. He can be called an engineer of America’s Vietnam War policy under each Kennedy and Nixon, an often-criticized function he later discussed in the 2003 documentary The Fog of War.

McNamara left the Pentagon in early 1968, and spent 12 years as head of the World Bank.

He died on July 6, 2009 at 93 yrs . old.

Source: History